Adam McKenzie | Coffee Junkie Inspiration
Check out our exclusive Behind the Blend / Flavor Report with Adam McKenzie:
What was the creative process behind Coffee Junkie? What inspired the blend?
After we realized what a special blend we created with Garlic Junkie, we wanted to take it to the next level. Some of my favorite homemade rubs include freshly-ground coffee. The R&D team at Spiceology did an amazing job taking my idea and creating a rub that we just cannot get enough of!
How would you describe the flavor profiles of this blend?
With a base of Garlic Junkie in there, Coffee Junkie takes those favorite flavors to new heights. With a kick of coffee and some other flavors that create an amazing umami experience, Coffee Junkie is my new favorite.
How would you describe the aromatics of the blend?
When you smell the rub, you get the base of Garlic Junkie in there. But the freshly-ground coffee darkens the color and melts amazingly into the meat you season.
What would be perfect foods to use this blend on?
Our favorite application (so far) of Coffee Junkie is to coat an amazing tri-tip roast generously with a layer of oil and then Coffee Junkie. Let it sit for about 15 minutes, then reverse sear until desired temp. I like to sear it on hot cast iron to get an amazing crust and allow those flavors to melt into the rendered fat from the roast. It can’t be beat.
Is there a beer or wine or beverage that would pair well with the blend?
A cold, foamy stout would pair perfectly with this blend. My favorite is Ski in Ski Stout by Telluride Brewing Company!
Any other Spiceology products that would layer well with this blend?
Since Coffee Junkie starts with the fan-favorite Garlic Junkie as its base, it has amazing flavor on its own. But I look forward to experimenting with flavors soon.
Types of cuisine that fit particularly well with the blend?
The way the fresh-ground coffee melts into the meat, I can’t help but put it on all sorts of beef cuts.